Courses

Fall 2022

DESIGN DIGITAL OPERATING MODELS

, 3 pts, E4506

DESIGN DIGITAL OPERATING MODEL

IEOR students only. Understand digital businesses, apply scientific, engineering thinking to digital economy. Data-driven digital strategies and operating models. Sectors: ecommerce, advertising technology, and marketing technology. Automation of the marketing, sales, and advertising functions. Algorithms, patents, and business models. Business side of the digital ecosytem and the digital economy.

Section Number
001
Call Number
11945
Day, Time & Location
M 7:10PM-9:40PM 633 Seeley W. Mudd Building
Instructor
Anthony Effik